-27.35% is the change from 969 to 704
Calculation steps:
[( 704 - 969 ) ÷ 969] x 100 = -27.35%
Formula
Percentage change = [(704 - 969) / 969] x 100
Subtract the new number by the original number
704 - 969 = -265
-265 ÷ 969 = -0.27347781217750256
-0.27347781217750256 x 100 = -27.35%